Synonymer & Information om | Engelska ordet GENERICIZATION

Exempel på hur man kan använda GENERICIZATION i en mening

• Xerox Corporation attempted to prevent the genericization of its core trademark through an extensive public relations campaign advising consumers to "photocopy" instead of "xerox" documents.
• A trademark is prone to genericization, or "genericide", when a brand name acquires substantial market dominance or mind share, becoming so widely used for similar products or services that it is no longer associated with the trademark owner, e.

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